Beijing artist Noshvia Wu plunges into a deep and ruminative color of electronica on her latest single “Hurt Somebody.” What follows her last cut, “Question Mark,” now sees the artist comfortably maneuver her vocal pop infliction to a somber measure. “Hurt Somebody” is set to a cool and melancholy tinged production, yet upon its visual counterpart, the track plunges into a moment of remorse.
A repetitive, evanescence keystroke of the piano accompanies the fluidity of the video which sees no end from the track. The fluid orchestration is soaked in a blue color scheme and cycles around the emotional nature of water. Whereas the track alone bathes in ripe emotions, the video seeks to find the problem — or reasoning. Intangibly deciphering the sides of herself, Wu’s refusal to submerge (considering the nature of the video) but rather analyze reflective shards, near the idea of finding a cure for guilt. Looking in from being hurt comes a somber punch, while inflicting causes a stoic digestion.
The overall electronica plunge orchestrated by Wu touches poetically and refreshes the concept of what hurt truly entails. To evoke a myriad of thoughts and feelings from a very minimal “sad boy/girl” tune is one of the many reasons Wu is an artist to watch out in the new year.