New Noise

AINSLIE Shines a Light on Suburbia and Happiness on Debut Single ‘Grow’

British artist Vicky Warwick, known as AINSLIE, debuts a lighthearted, electro-pop track poking at the "human need to climb up the ladder of society."

Dubbing the moniker AINSLIE, British artist Vicky Warwick occasionally is known as the side-woman in the music industry, acting as a session musician in studio and on stage as a touring bass player to the likes of Flo Rida or Charli XCX. In the midst of lending her talent upon hire, Warick’s single debut hails to the electronic-pop realm while maintaining a genuine sense of self not always felt or heard within the commercial stream. Regardless of the track’s cheerful disposition upon first listen, “Grow” pokes at suburbia, and the “human need to climb up the ladder of society,” seamlessly evaluating one’s own motives and notions of the definition of “success.”

“I found myself walking in this beautiful neighbourhood being curious about the stories behind each person or family inside each house. Wondering if they are as happy as I imagined they were,” explains Warwick. “What seemed like a perfect world, might be not what it cracked up to be, and I considered if it was what I would want for myself anyway. Society has taught us it’s something we should strive for, so part of me was longing to live that life behind one of the perfect front doors, but part of me also felt a disconnect; it was far from what I truly want in life.”

 

Warwick dances around contemplative lines that showcase a hint of envy, “How did you get here / And do you know? / What you got is gold,” truly looking on the other side of the fence. Cheerful beats carry the track’s lighthearted and danceable fluidity, personifying the assumption of materialistic success and the happiness wound between. “Grow” offers a light version of electronic dance components with an insanely catchy melody. Warwick’s airy and celestial vocals gently croon over the production and grip tight to the simple notion of “When I grow,” evolving from the human cycle of assumption and overall aiming towards a larger place of happiness within, away from society’s dictation. Warwick’s debut shines a relatable light to all listeners and acts as a strong statement for a fruitful career.


Cover photo: Karly Cronin

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