Cradling guitar chords that echo against a hollow body and pensive threads which unravel quickly are some of the sheer elements that come to life on the latest single and video of Los Angeles’ creatives, Mind Monogram. While the track itself carries a tender nature that speaks of the obvious, the track revisits a more human side, one that hasn’t stirred as many emotions since their debut “Through The Looking Glass.” While their latest track stands on its own since its original exposure live several years ago, the refined presentation and video delicately exposes halves of fruit plucked too soon; Mind Monogram’s “Insomniac” eloquently paints loss but not necessarily an ending.
Director Robert Penna cuts these continuous threads on “Insomniac” and displays an open ended space that leaves a viewer hopeful versus a listener. Featuring Krystal Vasquez as the heavyhearted insomniac, the soft shots of an endless night melt within frontman Edgar A. Ruiz’s raw tone and lyrics: “Have I told you darling? / How I miss you so / But I can’t open my heart / So here I sit and cry.”
Vasquez continues the outpour of scribbles against Polaroid memories and an aroma of stillness which Penna creates through isolated shots, mirroring the rise and fall of the track. The crisp air of the night is felt between transitions which melt beautifully from Vasquez, to vulnerable shots of the band, acting as the conscious soundtrack to Vasquez’s thoughts. The glossy-eyed coat that tugs at the heart seems to resonate loudly between scenic shots, depicting the passing of time that Penna plays throughout the three minutes.
While “Insomniac” weighs in quietly at only three verses, the fluorescent force rises above any water. Exploding with contemplation and temptation as the words “have another apple” are silvery crooned, the track’s ending peacefully returns to its experimental nature; gentle and beautiful.
Taken from the band’s sophomore full-length, Ivory Hall, released this Spring.
Girl Underground Music 
Cradling guitar chords that echo against a hollow body and pensive threads which unravel quickly are some of the sheer elements that come to life on the latest single and video of Los Angeles’ creatives, Mind Monogram. While the track itself carries a tender nature that speaks of the obvious, the track revisits a more human side, one that hasn’t stirred as many emotions since their debut “Through The Looking Glass.” While their latest track stands on its own since its original exposure live several years ago, the refined presentation and video delicately exposes halves of fruit plucked too soon; Mind Monogram’s “Insomniac” eloquently paints loss but not necessarily an ending.
Director Robert Penna cuts these continuous threads on “Insomniac” and displays an open ended space that leaves a viewer hopeful versus a listener. Featuring Krystal Vasquez as the heavyhearted insomniac, the soft shots of an endless night melt within frontman Edgar A. Ruiz’s raw tone and lyrics: “Have I told you darling? / How I miss you so / But I can’t open my heart / So here I sit and cry.”
Vasquez continues the outpour of scribbles against Polaroid memories and an aroma of stillness which Penna creates through isolated shots, mirroring the rise and fall of the track. The crisp air of the night is felt between transitions which melt beautifully from Vasquez, to vulnerable shots of the band, acting as the conscious soundtrack to Vasquez’s thoughts. The glossy-eyed coat that tugs at the heart seems to resonate loudly between scenic shots, depicting the passing of time that Penna plays throughout the three minutes.
While “Insomniac” weighs in quietly at only three verses, the fluorescent force rises above any water. Exploding with contemplation and temptation as the words “have another apple” are silvery crooned, the track’s ending peacefully returns to its experimental nature; gentle and beautiful.
Taken from the band’s sophomore full-length, Ivory Hall, released this Spring.
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